Audience Research Data

The library does not subscribe to any Audience Research Data sites however a substantial amount of data is freely available from the following:

Broadcasters' Audience Research Board
- BARB is the organisation responsible for providing the official measurement of UK television audiences. BARB commissions specialist companies such as RSMB, Ipsos MORI, AGB Nielsen Media Research and TNS to provide the television audience measurement service on its behalf.

Radio Joint Audience Research
- Radio Joint Audience Research is the official body in charge of measuring radio audiences in the UK. It is jointly owned by the BBC and the RadioCentre on behalf of the commercial sector. If you wish to know how many people listen to a station, and how long they spend listening, then you can access this free of charge.

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